Selling beats online is a perfect way for musicians to start gaining revenue. You don’t need expensive equipment to make your first beat or huge following social media. All you need is just a laptop and a headset.
Are you struggling to get your beats sold? Would you like to automate the selling process? In this article, I’m going to teach you how to sell beats online in the most effective and sustainable way.
The state of selling beats online
A lot of artists are making a living by selling beats online these days.
What would be a better job than making music from home and gaining revenue while doing what you love the most?
The are several sites where you can upload your beats and sell them.
However, selling beats online has become very popular, which creates a lot of competition among beat makers.
Sites like BeatStar and AirBit are great places to sell your beats, but they have become very crowded. It can be hard to stand out from the crowd.
Selling beats online solely on third party websites also creates another danger. What if in next few years, some of these beat selling sites loses popularity and all the users transfers to other services? You could lose your traffic and sales pretty quickly.
This has already happened in the past to site like Myspace. Within a short period of time, Myspace was abandoned and it’s users transferred to other social media sites.
Suddenly all the big Myspace stars loss their income, traffic and following. Only those survived, who had created other ways to keep in touch with their followers.
This is why you should sell beats yourself and have total control over your business. This can be done by using a service called Clickfunnels.
What is ClickFunnels?
Clickfunnels is a website, which enables you to create sales funnels. A sales funnel is like a mini website, which sole purpose is to sell a product.
Funnels enables you to simplify the selling process and make it easy for your customers to buy your beats.
A sales funnel can be just one web page, which only purpose is to sell your beat. You can also make multiple pages to create longer sales funnels. This can make the selling process more effective.
Funnels are the most effective way to sell beats, because they are designed to sell products. You can customize your funnel the way you want and add pictures & videos.
You can also upsell products with ClickFunnels. Upselling means that once the customer is about to buy your beat, you can offer them, for example, another beat for a discounted price. You can create these one time offers, which are hard to resist.
Probably to most powerful feature of ClickFunnels is their email responder. With ClickFunnels you can collect cutomer’s email addresses and send automated emails.
You can automate the email responder so that it automatically sends new customers specific emails once a week for a month, for example. You may offer them your beats for a discounted price or create other offers leading them back to your sales funnels. Isn’t that great?
The good thing about ClickFunnels is that you can take control of the whole selling process and gather email addresses. This means that you own your traffic and no one can take it away from you ever!
Not many beat makers have found ClickFunnels yet, so you can leverage that and get ahead of your competitors.
ClickFunnels also have their own teaching material, which you can use to market your own beats and learn how to use ClickFunnels.
If you want to learn more about how ClickFunnels works, check out this article: How to sell beats using ClickFunnels.
Click the button below to go to directly ClickFunnels.
How to sell beats online
Now that we have covered ClickFunnels and what it is, it’s time to start selling your beats!
Click this link to get started with ClickFunnels. Once you are on their site, you’ll need to register and you are good to go to create your first beat selling funnel.
There dozens of different templates you can use to create your sales funnel. I recommend to test out different ones and see how they works. You can modify the templates the way you want or create one from scratch.
They key of making funnels is to catch customer’s attention and making an irresistible offer.
You could do this by writing a compelling title and telling, why they should buy your beat and not some other.
Another good strategy is to give them something for free in exchange for their email address. This ways you can grab their attention and grow you email list. Now you can later contact them and sell your other beats to them.
You don’t even have to sell anything yet. You can just collect emails by giving and contact them in the future.
Having an email list is a powerful asset. You own your email list and no one can take it from you. Unlike the Myspace case I told you earlier in this article, you can lose your social following pretty quickly.
Whatever your funnel’s title is, you should always keep your sales funnel as simple and clean as possible. The main goal is to make the selling process as easy as you can for the customer.
So don’t add any irrelevant information, photos with no purpose or any useless information to your funnel. Instead, try to make it personal, so customers can relate to you more easily.
If you want to learn more about building sales funnels witch ClickFunnels, check out tjis article: How to sell beats using ClickFunnels.
How to get traffic to your sales funnel
Usually the hardest part of selling beats online is to get traffic to your new sales funnel. Even if your beats sounds amazing, you won’t get any sales unless you can drive people to your funnel.
The most obvious way to get traffic is to make posts to your social media sites and tell your followers about your beats. You can then direct them to your sales funnel.
The key here is not to immediately try sell your beats. Instead, tell your followers why they might need your beats. You need to get their attention before you go into selling mode. This is a good opportunity to offer them something for free in exchange for their email address through your sales funnel.
However, none of this works, if you don’t have much following yet on your social media. So what to do then?
Another good strategy is to find artists, rappers and producers on Instagram, who are looking for beats. You can easily find them by checking out Instagram accounts, that are focused on making beats, for example. Most of their followers are interested in making and selling beats online.
Now that you have found the right people, it’s time to send them direct messages. Don’t immediately try to sell them your beats. Check out their profiles, listen to their beats and be genuinely interested in their production.
After a small conversation you can mention that you are actually selling beats online and direct them to your funnel. Again you can offer them something for free first or for a discounted price.
At this point we are trying to get their attention and just have a nice chat. We are all just people and we are trying to help them on their production journey.
Even if you just get their email address, you have succeeded. Now you can later in the future offer them your beats.
You can also use other social medias to find potential people. Facebook, Twitter, YouTube, SoundCloud or even Pinterest are all good places to find similar minded people that you can offer your beats.
It takes time grow audience and there are no shortcuts. You got to do the work. When you get everything going on, you will start to gain new followers faster and faster and it all becomes easier.
Advertising
If you have saved up money or you are willing to spend some money, you can use advertisements to get traffic to your funnel. Right now the best place to run ads is Instagram.
You don’t have to spend much money. Even with 10$ you can get hundreds of visitors to your funnel, if done right. Yet again the key is to get their attention by making a good offer. Many people actually don’t know that they need your beats, until they hear them.
Keep the ad clean, simple and eye catching. Research’s shows that on these days on Instagram, people are scrolling their feeds so fast that you have only few seconds to get their attention.
Usually videos works better than pictures on Instagram. With a good video, you can stop them scrolling and direct them to your beat selling funnel. The actual selling happens on the funnel, so don’t push them too hard on the ad.
When you are using ads, you can determine who sees hem. You can target people who interested in certain things, music for example. You can also target people with a certain age.
Most of the beat makers and rappers tends to be 18-30 years old, so I would target that group.
Conclusions
Selling beats online and making a living of it is totally possible. It doesn’t happen in one night, but once you get everything rolling, it becomes easier and easier.
In 2020 ClickFunnels will be one of the best ways to sell your beats. It enables you to create customized sales funnels, which are designed to sell your beats.
You can also gather emails and send automated offers to your recipients. This is a powerful strategy to promote and market your beats.
Setting up your first sales funnel is quick and easy. After that it’s all about driving traffic to the funnel. You can leverage Instagram and other social media to do this.
You can try Clickfunnels for free by clicking this the button below. Once you are on their site, you can use their material to learn more about marketing strategies and how to use ClickFunnels.